The Studio Máté blog

Field notes from the AI marketing thesis.

Practical writing on AI agents, industrial-scale SEO, and the new shape of marketing for businesses growing past their first ceiling. Published weekly. Built on the same content engine we run for clients — proof, not promise.

520 articles a year. · Three authors. · Three categories. · Read in 4–8 minutes.
The Lead-Gen Website vs. the Brand Website: Which One Do You Need
Websites · 7 min read

The Lead-Gen Website vs. the Brand Website: Which One Do You Need

Does your company need a lead-gen website or a brand website? Compare goals, metrics and revenue stages, plus the hybrid architecture that works at $5M+.

The GEO Keyword Strategy: How to Be the Answer, Not a Result
SEO + GEO · 8 min read

The GEO Keyword Strategy: How to Be the Answer, Not a Result

A GEO keyword strategy wins citations, not clicks. Learn how to map buyer questions, optimize entities and measure AI citations in generative search.

How an AI Receptionist Converts Leads at 3 AM
AI Agents · 8 min read

How an AI Receptionist Converts Leads at 3 AM

An AI receptionist qualifies, books and hands off leads at 3 AM. See the architecture, build-vs-buy costs, failure modes and the 3 metrics that prove ROI.

The Hidden Cost of Not Having an AI Strategy in 2026
Industry Thesis · 8 min read

The Hidden Cost of Not Having an AI Strategy in 2026

The hidden cost of not having an AI strategy in 2026: how delay hits labor costs, sales cycles and valuation multiples — plus the minimal plan that fixes it.

Why Your Pricing Page Is Losing You Revenue Every Day
Websites · 9 min read

Why Your Pricing Page Is Losing You Revenue Every Day

Your pricing page is losing revenue every day. Learn the 5 elements that decide whether a pricing page converts, plus a fast audit you can run this week.

How to Write Content That Both Google and AI Assistants Rank
SEO + GEO · 8 min read

How to Write Content That Both Google and AI Assistants Rank

Search ranking now spans Google and AI assistants. Learn the entity-first content architecture, structural rules and audit steps that earn citations.

The 4 Types of AI Agents Every $5M Business Should Own
AI Agents · 8 min read

The 4 Types of AI Agents Every $5M Business Should Own

The 4 business AI agents every $5M company should own: what each one does, build times, monthly costs and the sequence that protects your revenue first.

How AI Is Changing the Way Investors Evaluate Growth Businesses
Industry Thesis · 8 min read

How AI Is Changing the Way Investors Evaluate Growth Businesses

AI due diligence is rewriting investor playbooks. See the 6 due diligence signals growth investors screen for in 2026 and how to close the valuation gap.

How to Write Website Copy That Engineers and Founders Trust
Websites · 9 min read

How to Write Website Copy That Engineers and Founders Trust

Technical buyers judge your copy in seconds. Learn the structure, claims and proof that earn trust from engineers and founders — plus what to cut today.

The voices behind the engine

Three authors. Three lenses. One thesis.

Every article is written by our content team and reviewed by the Studio Máté team. Each voice owns a category and writes about what they actually build for clients every week.

SR
Sofia Reyes
AI Strategy Lead

Sofia is part of the Studio Máté content team, writing about AI agents, automation, and how modern businesses put them to work.

Category: AI Agents
JO
James Okafor
Head of SEO + GEO

James is part of the Studio Máté content team, covering SEO, GEO, and the shift to generative-engine optimization.

Category: SEO + GEO
MA
Mira Ashford
Creative Director

Mira is part of the Studio Máté content team, writing about high-performance websites, conversion, and digital growth.

Category: Thesis & Websites
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