The Studio Máté blog
Field notes from the AI marketing thesis.
Practical writing on AI agents, industrial-scale SEO, and the new shape of marketing for businesses growing past their first ceiling. Published weekly. Built on the same content engine we run for clients — proof, not promise.
Why marketing stopped being a hiring problem
Marketing operations no longer scales with headcount. See how AI-run marketing operations cut execution costs, lift output and reshape lean teams.
Your website is infrastructure now, not a brochure
Your website infrastructure now drives pipeline, not brand. Learn the architecture, metrics and 5-step sequence that turn a brochure site into a system.
GEO is the new SEO: how to get cited by AI answers
GEO is the new SEO. Learn how AI citation works inside answer engines, what to build, and how to track your AI citation rate week by week without new tools.
What separates an AI agent that sells from one that deflects
A deflecting sales agent answers questions; a selling one closes deals. Learn the 4 design layers — qualification, objections, escalation and handoff.