Tell us your trade and what's slipping through the cracks. In about two minutes you'll see the new revenue you could be generating every month, what it nets after the cost of fixing it, and how it compounds over three years — plus exactly which package gets you there. No email required to see your projection.
Question 1 of 1113% complete
Sofia · Studio MátéLet's start simple — tell me what you do, and I'll show you what it's costing you right now.
Step 1 · Your business
Question 01 · Your industry
What's your trade?
This sets your baseline economics — average job value, close rate, and lead patterns differ a lot between, say, a pool builder and a plumber. We tune the whole projection to your trade.
Step 2 · Your numbers
Question 02 · Revenue
What's your annual revenue?
This anchors the projection to a business your size and caps it so the number stays realistic. An honest band beats an aspirational one.
Step 2 · Your numbers
Question 03 · Average job value
What's your average job or ticket value?
The revenue from one closed job. This is what makes the projection yours, not a benchmark. Pick the closest band.
Step 2 · Your numbers
Question 04 · Lead volume
How many leads or inquiries do you get a month?
Calls, form fills, texts — every new person who reaches out. A rough monthly number is fine.
Step 2 · Your numbers
Question 05 · Close rate
Of the leads you actually reach, how many become customers?
Your real close rate on inbound — not industry average. This is the multiplier that turns recovered leads into recovered revenue, so your own number makes the projection honest.
Step 3 · How leads are handled
Question 06 · Response speed
When a new lead comes in, how fast do you respond?
Speed is the single biggest lever in the trades. Responding within five minutes makes you up to 100× more likely to connect — most businesses take 47 hours.
Step 3 · How leads are handled
Question 07 · After-hours volume
How many of your inquiries land after hours?
Evenings, weekends, holidays — about what share of your calls and messages arrive outside business hours? Roughly 44% of inbound leads in the trades do, and that's exactly the volume an always-on agent quietly catches.
Step 3 · How leads are handled
Question 08 · Who answers
When the phone rings, who picks up?
This tells us how much coverage you have today — and, just as importantly, what it would cost to staff the coverage an agent gives you around the clock.
Step 3 · How leads are handled
Question 09 · Front-office headcount
How many people handle calls, messages, and scheduling?
The people fielding inbound and booking work — not your field crews. One agent does the round-the-clock work of several of these seats at once, so this sets the labor it would replace.
Step 3 · How leads are handled
Question 10 · Quote follow-up
After a quote goes out, how consistently do you follow up?
Estimates and quotes you've already done the work to produce — then lose to silence. Un-followed quotes are some of the most recoverable revenue in the trades.
Step 4 · Reach
Question 11 · Language coverage
Do customers reach out in a language you don't always cover?
In much of the US, a real share of inbound is Spanish-first — and other languages too. Callers you can't serve in their language usually just call the next company. An agent answers instantly in every language you enable.
Your Growth Projection · tuned to your trade
New revenue you could be generating
$0–$0
a year in new revenue you could be capturing.
How we got to that range
Every number below is either one you gave us or a published industry figure — here’s the exact arithmetic, with nothing hidden.
Leads & inquiries a month—
× Share currently slipping slow response, after-hours, missed, un-followed—
= Leads recoverable a month—
× Your close rate—
× Your average job value—
= Recoverable revenue before the cap—
= New revenue a month likely end—
What that’s worth to you
Revenue isn’t profit — here’s what you’d actually keep from the work you recover, after your cost to deliver it.
New revenue a month midpoint of your range—
× Your gross margin typical for your trade—
= Gross profit you’d gain a month—
What this replaces · your front office
One agent. The work of your whole front office — and it scales with you for free.
Around the clockCovering one line 24/7/365 takes 8,760 staffed hours ÷ 2,080 per hire = ~4 full-time people. The agent is a single line item.
Unlimited at onceA person takes one conversation at a time. The agent takes as many as come in — ten or a hundred at once — so nothing rings out or sits on hold.
Every language, no overheadFluent in every language you enable — no bilingual premium, no ramp, no turnover, no PTO, no sick days.
Here’s the part most people miss. A person answers one call at a time, works one shift, and speaks one or two languages. The agent answers an unlimited number at once, 24/7, in every language — so it doesn’t replace one hire, it replaces as many as it would take to match that capacity. And its price is the same whether that’s two people or twenty.
One agent · one flat cost · —
What that same front-office coverage costs you in people as you grow — every bit of it handled by the one agent above:
People on phonesTheir payroll / yrPer role · one agent
2 people$90k–$120k—
5 people$225k–$300k—
10 people$450k–$600k—
20 people$900k–$1.2M—
—
Shown separately from your revenue range on purpose — that’s new sales you’d capture; this is front-office cost you avoid. We never fold the two into one number.
Loaded front-desk / inside-sales pay is $45–60k/yr (BLS, Indeed, Salary.com, 2025–26); covering one line 24/7 = 8,760 ÷ 2,080 ≈ 4.2 people. This reflects the intake those seats cover — answered around the clock so the function scales without payroll; your people stay on the work that needs a human.
It doesn't stay flat. It compounds.
The profit you recover doesn't stay a flat monthly line. Customers you capture refer the next ones — a referral flywheel — while repeat work, reinvested profit, and a strengthening reputation all stack on top. So the cumulative gain curves upward. The model below is deliberately conservative (about 20% annual growth, roughly half of it from word-of-mouth).
With Studio Máté
Do nothing
—
a month in gross profit, once live
$0
added profit over 3 years, compounding
0%
a year compounding — referrals & repeat work
Why it compounds — and isn't just the money.
A business doesn't grow by adding the same dollar every month. It grows on a flywheel: more captured customers create more referrals, which create more customers. Here's how and why the line above curves up instead of staying flat — four forces, none of them captured in that flat net figure.
01
Every customer brings the next one
Word of mouth is the number-one source of work in the trades. Each job you capture and do well becomes reviews, neighbors, and referrals — so your customer base doesn't add, it multiplies. That referral flywheel is the real reason healthy contractors grow exponentially instead of linearly, and it's the engine bending the curve above. Capture 10 more jobs this month and you don't just earn those 10 — you seed the ones their customers send you next quarter.
02
Customers are worth more than one job
The work you capture doesn't end at the first invoice. In the trades, a recovered customer means repeat service, maintenance, and a multi-year relationship — so the revenue you generate is the start of a customer's lifetime value, not the whole of it.
03
Reinvested gains raise the baseline
Net profit put back into crews, trucks, and marketing lifts next month's ceiling. A business growing its capture rate doesn't add the same dollar 36 times — it compounds it.
04
Waiting compounds against you
Every month a lead goes unanswered, it goes to a competitor — whose reviews, ranking, and reputation then strengthen against you, and whose referral flywheel spins instead of yours. The cost of doing nothing isn't flat; it climbs.
The research behind the model
100×
more likely to connect when you respond within five minutes
MIT · Lead-response study
73%
of leads are never contacted because of slow follow-up
Forbes
44%
of inbound leads arrive outside business hours
2025–26 CRM benchmarks
47h
average lead response time most businesses run
Industry benchmark
Every figure is third-party and cited. ·
Your recommended package
Your recommended starting point
Where the growth is hiding.
Each area is scored from your answers. Red is leaving the most on the table; amber is a gap worth closing; green is already working for you.
Optional · save your projection
Email me this projection.
Used only to send your projection. No sales sequence unless you book a call.